Which Strategy Yields Better Results for Driving Traffic to a Local Business Website? When it comes to driving traffic to a local business website, there are two popular strategies to consider: local SEO and PPC advertising. In this article, we will explore the differences between these two approaches and analyze which one yields better results….
Google Local Service Ads and Google Search Ads are two popular advertising options offered by Google that can help businesses increase their online visibility and reach potential customers. While both ad formats aim to promote products and services through Google’s platform, they differ in terms of purpose, targeting options, cost structure, and verification process. Understanding…
Local marketing plays a crucial role in reaching your target audience and driving growth within your community. To maximize your efforts and achieve better results, it’s essential to embrace automation in your marketing workflows. In this article, we will explore effective ways to automate your local marketing initiatives, including the use of email templates, user-generated…
Are you looking to increase the number of leads generated by your website? If so, you’re in the right place. In this article, we’ll explore three proven strategies that can help you generate more leads from your website. 1. Add more ways for people to become a lead One of the simplest ways to generate…
As a business owner, you always want to find ways to grow and improve your business. QuickBooks is an excellent tool that can help you manage your business finances, but it can also be used to help you grow your business. In this article, we will discuss 5 ways to use your QuickBooks account to…
Marketing your local business can be a daunting task, especially if you don’t know what to look for when evaluating marketing companies. A local marketer or marketing company should be able to demonstrate their expertise by answering several questions throughout your evaluation. But how do you know if you’re hiring the right company for the…
The two big factors facing local service businesses when it comes to growing their business is leads coming in and customer service reps scheduling jobs for their technicians. If you spend a bunch of money on marketing but your CSR team can not convert the leads into appointments, your company will not be able to…
Marketing is an essential part of any business. However, it can be challenging to determine whether your marketing efforts are yielding results. Without effective evaluation, it’s impossible to know whether your marketing strategy is working or not. In this article, we’ll discuss how to evaluate if your marketing is working, providing you with some tips…
As a business owner, your past customers are a valuable asset that can help you grow your business. Not only have they already shown interest in your products or services, but they can also refer new customers to you. One of the best ways to keep in touch with past customers and encourage them to…
When it comes to converting calls and website visits into leads, prospects always have two burning questions in their minds: “how much will it cost”, and “when can you do it”? Failing to provide satisfactory answers to these two questions is a recipe for lost leads. As a small business owner, it is crucial to…
