Why Marketing Alone Won’t Grow Your Business: 5 Mistakes to Avoid In this blog post, we’re diving into common pitfalls in marketing and why they won’t grow your business. Understanding what doesn’t work is the key to figuring out what will. The last point might shock you—it goes against everything you’re seeing on TikTok, YouTube,…
3 Zero-Cost Marketing Strategies for Exponential Business Growth When it comes to marketing, getting the best bang for your buck is essential for small businesses. The good news is, some of the most effective strategies can cost you absolutely nothing except for a bit of time and effort. At Phlash Consulting, we’ve implemented three game-changing…
How to Get More Google Reviews for Your Air Duct Cleaning Business: Proven Strategies Are you trying to gather Google reviews for your business but feeling stuck? Whether you’re just starting or aiming to scale from a handful of reviews to hundreds or even thousands, you’re in the right place. In this guide, I’ll walk…
Q&A Session: Boosting Your Business with SEO, Google Ads, and B2B Relationships We’re diving into a Q&A session where business owners submitted questions about marketing and growing their businesses. We are answering three excellent questions about SEO, Google Ads, and lead generation through B2B relationships. Let’s jump right in! 1. How Do I Know if…
As a home service expert and digital marketing leader, we’ve put together this comprehensive guide to help you understand the costs and expected results of digital marketing services specifically designed for home service businesses. The focus is on growing your business online, driving leads, and maximizing your return on investment (ROI). 1. How Much Does…
How to Fill Your Schedule When It’s Light: Strategies for Service Businesses If you find yourself with a light schedule and are looking for ways to fill it quickly—possibly even by tomorrow—this guide is for you. Drawing from my experience as the Director of Business Development at a $5 million duct cleaning company, where we…
Emails – we all get them, right? Whether it’s reminders, newsletters, or those random sale alerts, our inboxes are constantly buzzing. But what about emails from your accounting firm? How can they stand out in the clutter and actually make a difference? Well, we’re here to spill the beans on some simple yet super-effective email…
Welcome to the internet. It’s not just a place to browse anymore; it’s where businesses like ours can really make things happen. Things are moving fast, and as HVAC business owners, you’ve got to keep up. Traditional marketing tactics are okay, but let’s face it, they’re not cutting it anymore if you want to stay…
Having a hammer and nails is not enough to build a successful remodeling business. Today, it’s all about crafting a strong online presence, and one of the most powerful tools in your toolkit? Social media. Yes, those platforms where your aunt shares cat memes and your neighbor posts pictures of their lunch can actually be…
Let’s talk about a topic that’s been causing some buzz in the world of marketing: paid advertising vs. content marketing. If you’re like us, you’ve probably wondered which approach is the best fit for your local business. Well, worry not! We’re here to break it down in simple terms so you can make an informed…
