Why SEO is Important for Small Businesses

Why SEO is Important for Small Businesses

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Small businesses often find themselves navigating a sea of competition. However, there’s a powerful tool that can help them stand out and thrive – Search Engine Optimization (SEO). In this blog, we’ll explore why SEO is essential for small businesses and how it can be a game-changer for their online presence. What is SEO? SEO…

How to Craft Personalized SMS Campaigns

How to Craft Personalized SMS Campaigns

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The power of personalized communication cannot be overstated. One of the effective tools in this arsenal is the art of crafting personalized SMS campaigns. In this article, we’ll delve into the strategies and best practices to create impactful and tailored text message campaigns that resonate with your audience. In a world where consumers are inundated…

Direct Mail Marketing Vs Email Marketing For Your Lawn Care Business

Direct Mail Marketing Vs Email Marketing For Your Lawn Care Business 

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Navigating the landscape of marketing, lawn care companies face a choice: how to best connect with and engage their audience. Two main options are direct mail marketing and email marketing. As we explore the green world of lawn care, we’ll look at the details of these approaches and why they matter for growing your local…

How To Market Your Air Duct Cleaning Company

How To Market Your Air Duct Cleaning Company

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Implementing local marketing strategies is crucial for advertising your air duct cleaning business because it allows you to establish a strong presence within your immediate community, targeting potential customers who are most likely to benefit from your services. Local marketing enables you to build trust and credibility by engaging with your community directly, showcasing your…

elevate carpet cleaning business with ad campaigns

Elevate Your Carpet Cleaning Business with Successful Ad Campaigns

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To truly boost your carpet cleaning business and attract a steady stream of clients, you need more than just top-notch cleaning services – you could be the best, but without proper marketing, who’s going to know? That’s why you also need to put your business name out there, build your brand and reputation, and launch…

local marketing trends for service-based businesses

10 Local Marketing Trends for Service-Based Businesses

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Did you know 82% of people use the Internet to find local businesses? This shows how important it is to keep up with the latest online marketing trends. Let’s talk about ten trends in local marketing that can help your business become well-known, attract more customers, and stand out in a competitive market. 1. Hyperlocal…

Phlash Consulting on Green Industry Podcast

Phlash Consulting on Green Industry Podcast

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In October our owner, Phil Risher, was on the Jobber podcast discussing marketing for local service businesses and one of the episodes he was on was a panel with the host of the Green Industry Podcast, Paul. After the recording, Paul had Phil on the Green Industry Podcast to discuss marketing for local service businesses,…

website vs social media for local service marketing

Website or Social Media: Which for Local Service Marketing?

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Local service-based businesses face a critical decision when it comes to marketing and establishing their online presence. This decision revolves around whether to invest in a professional website or rely solely on social media platforms. Let’s delve into a comparison between the two to help you make an informed choice for your local service-based business…

seo vs ppc guide for businesses

SEO vs PPC: A Comprehensive Guide for Business Success

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In the post-CoViD world, businesses strive to establish their online presence more than ever before. The debate between SEO (Search Engine Optimization) and PPC (Pay-Per-Click) advertising continues to intensify. Both strategies are potent tools for driving website traffic and increasing visibility, but they possess unique characteristics and benefits. This comprehensive guide aims to delve into…

a mover for a moving company that does marketing automation

How Moving Companies Can Automate Marketing and Be a Lead Machine

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In today’s fast-paced digital landscape, the moving industry is undergoing a transformation like never before. Traditional marketing strategies are giving way to innovative approaches that are propelling moving companies to new heights. At Phlash Consulting, we believe that embracing automated marketing is the key to thriving in this evolving landscape. Embracing Automation for Marketing Success…