Reviews play a pivotal part in decision-making among consumers. If a company has few or no reviews, it diminishes their credibility and opportunity to attract more potential customers. Many businesses today fail to come up with a resolution when faced with the predicament of obtaining customer reviews. However, the explanation is through the persistent distribution of customer review links.  

Are Google Reviews important? 

Reviews comprise 17% of a company’s google rating. Therefore, Google reviews are one of the most important ranking factors for local search engine optimization. When an individual searches for a local service on Google, the listings that have higher customer reviews appear in more results. These companies consequently receive more clicks because of their business’s display of reputability. Therefore, obtaining Google reviews helps improve SEO and create an increase in leads. 

How To Text Customers Review Links?

One of the easiest ways that a company can acquire reviews is by sending a request to customers via text message with their review link attached. This review request can be automated with a corresponding template at the company’s convenience through the use of software. Certain platforms can also be used by companies to integrate the automation process with a customer review request. By organizing all of your contacts into one document, software like Phlashlite can be used as tools to automate a review request every time a new customer is added. For example, if a company arranges all of its contacts into a Google sheet, a Google review link will instantly be sent out to each new customer that is entered into the sheet.

Example of Review Request template:

“Hi (Contact Name)! Thank you for choosing (Location Name). Could you please take 30 seconds to tell us about your experience? Here is our Google review link: (Insert Link)”

How to use QR codes to get reviews?

Not all methods to gain reviews involve sending text messages to customers. One other popular way to obtain reviews is through the distribution of a QR code. After completing their service, technicians can hand out tangible copies of a QR code to customers. Once scanned, customers can directly be taken to the company’s Google review link to fill out at their discretion. Instead of waiting for the customer to open a text message, this procedure ensures that each customer is in possession of the company’s review link. 

Reviews are essential to a company’s recognition and exposure on Google. Evaluations also allow a company to analyze its customers’ overall satisfaction rate. By having scannable QR codes and automated text messages that solicit reviews, a company can quickly elevate its performance and expand its business.